Corporate blogging goes to Asia
Blogging is an opportunity. That is why several companies are now establishing Guidelines for Corporate Blogging.
Despite the growing risk, few Asian companies have established policies that formally address employee and CEO blogging.
Since blog is one of communication means, the leader like CEO can use blog to communicate with his/her customers, stake-holders, employees, media, and even with his/her rivals!
It’s nice if Asian companies and CEOs could create specific model of this new media and communications tool.
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There are 2 comments for this entry. Add yours
Fadli Wilihandarwo
Yeah, I think blogging for corporate is very important for now. Because blog is a great market -unlike TV and Newspaper Advertising- for publishing something. And it’s free.
July 24th, 2007 at 2:38 pm
ir1uno
Why not?! As a business practitioner, it would be wonderfull to have a media in which i can communicate all i’ve done for the sake of my stake holders, and would be wonderful as well to have real time feed-back from them.
November 26th, 2007 at 2:37 pm